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The Carpet Sweeper

#1 Mistake Most Blogs Do
Copyright 2005 Rok Hrastnik

As much as this might surprise most bloggers, the #1 mistake most blogs are doing is not .....
I once worked for Fuller Brush. It was a hundred years ago during my first marriage (the seventies). I had just been fired from a job and apparently was pretty desparate for a new job. I answered some stupid ad that said something like, "Be your own boss!" I had no idea I'd be selling brushes and household items door to door. I also had no idea how hard it would be.

So there I was going door to door with a satchel full of brushes and stuff. It was horrible. I've never had so many doors slammed in my face. The first week I think I made about forty bucks. How could I pay the rent on that' But motivational mumbo jumbo from the boss kept me perservering. I kept going thinking that I would get the hang of selling.

The second week I was given a new product to lug around with me door to door. It was one of those electrostatic hand-pushed carpet sweepers. The thing didn't weigh very much but after several blocks it started getting heavy and annoying. So now I had something in each hand as people slammed their doors on me.

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That first day of the second week I didn't make a single sale and I was ready to quit. I was frustrated. It was on the next day that I rang a doorbell and the door was opened by a small Korean woman. The woman looked at me and then the carpet sweeper and then her face lit up with joy. She looked very surprised as well. Her mouth opened as though to say something but nothing came out.


I jumped into my sales spiel yammering away about top of the line quality brushes and other must-have quality products. Rarely had I been able to get through my entire spiel without someone stopping me or closing the door but this woman listened to every word I had to say in rapt attention. She seemed excited by everything I said. When I came to a breather in my monologue she pointed at the carpet sweeper, saying in broken English, "Tell me about carpet sweeper."

So I told her all about the new deluxe carpet sweeper with its many features and its incredible introductory low price. She didn't really seem to care about what I said though. Her smile widened as she abruptly waved me inside. I followed her through a hall into a living room and then into another room. She walked very quickly.
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Suddenly she stopped and turned around to me, pointing to the floor by her feet. I looked down to the carpet where she was pointing and saw a mess of crumbs. I couldn't tell what kind of crumbs they were as they were pretty small. I figured she had already picked up the larger pieces. "Show me carpet cleaner clean that," she said with much excitement.

Setting my satchel down I slowly placed the carpet sweeper on the carpet and began sweeping over the crumbs. I passed over the crumbs time and again but to my horror the sweeper was only picking up a small amount of the crumbs. I continued to sweep over the crumbs but the crumbs were still there on the carpet. "Uh, I'm sorry...uh, but, uh, this thing doesn't seem to be working very well," I stammered as I continued sweeping, now a little more furiously.
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Her demeanor didn't change, "Okay. I buy."

Instead of being thrilled I suddenly felt awful. I couldn't ......



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