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So You're Afraid of the Big, Bad Internet Seller?
So, you are afraid of the big, bad, scary internet seller.............May I ask "Why'". Most of the people that I have talked to about this problem say that they are afraid of being scammed, identity theft, getting thier bank accounts drained, rampant charges on their credit cards, etc. Well, all of you who are so scared of the internet seller are also the same group that think nothing of giving a waiter or waitress your credit card to carry up to the front in that fancy leather folder to charge your meal in that restaurant! Who is to say that the person you just gave your card to is honest' Ever thought about that' Hmmm... Kinda makes you stop and think doesn't it' That person who just carried off your card could easily copy down all the information they needed to have to use your credit card for as long as they could get by with it. Think of all the times you use your card, handing it to people without thinking, but when it comes to the internet, you are terrified to purchase a $9.99 item. When you think about it in these terms it doesn't make much sense, does it' Think of it this way-why should you balk at putting your information into the appropriate fields on an internet web site to purchase something, when you are handing your card, with no second thoughts, to someone you don't know and will probably never see again' Is is because you can SEE them face to face' Well, does that make them any more honest' No. Does that make your information any more safe' No.
Did you know that when that person takes your card, they basically perform the same actions with it that an internet seller would do. They transmit your information over either a telephone or computer line, get an authorization, and bring your card back to you. At least with an internet sale, your card never leaves your possession, and you don't run the risk of leaving it behind in some shop or restaurant that you can't remember later when you are looking for your card!You probably never thought of it like that, now did you' Kind of makes you stop and think, doesn't it' Don't mistrust dealers on the internet just because you can't see them and you are afraid of the technology of the web. I have been an online seller and buyer for years now, and have NEVER had a problem! Not even once. I have found that most people are honest, and internet marketing is a great way for a stay at home Mom, or a disabled person to make a living and not have to be a burden on the welfare system, or live in poverty, or just pay those extra bills that always crop up. We are just like every other business person out there that IS honest. We are just trying to get by. If we cheat or scam someone, we are out of business. If we had enough money in the first place, we wouldn't be doing this! We are more dependent on our clients than our clients are on us, so it is in our best interest to be honest, ethical, professional and give the best customer service that we possibly can. We won't do ourselves much good by scamming people and getting put out of business, now would we' Plus, it is no easy feat to build an internet website! I personally spend 10-14 hours a day working. Why spend that much time, get situated with a reputable web mall, etc., only to self-destruct' We are liable to the same lawsuits, criminal charges, ......
Should You Say Yes To RSS?' 2004, John Calder http://www.TheEzine.net You've seen the posts on all the marketing forums - what is RSS' Should I be using .....
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