Creating and Perfecting Your Online Newsletter

The world needs more well worn Bibles on its' tablesThe Bible contains words of life and truth but no fablesPeople need to .....

...... would a friend or athlete. I send out two monthly newsletters; one for my athletes and one for the general public. In my athlete newsletter I recognize their accomplishments, welcome them, encourage them, and make them feel part of a community. My newsletter to public is more informational.
'Send it to potential advertisers. If they like it they might just by some space. I put one banner add per month at the bottom of the newsletter. My data base is a very specific market that is interested in fitness, coaching, and training. Make sure your advertisers know who your target market is.

'Promote Yourself. I try to write an article each month and feature it. This way I am not just promoting the other coaches that contribute.

Affiliate Programs Worthless For 80% Of Affiliate Market
No doubt you've heard of the 80/20 rule ' which states that
20 percent of affiliates generate 80% of affiliate income, .....

'Make sure your newsletter links only to your site. Sending readers to linked articles on other sites will draw business away from you.
'Get feedback. When I bring up my newsletter people usually politely compliment me on what I am doing right; what I would like to know is what I am doing wrong. Get as much feedback as you can, especially from professional sources, on what you should change.

About the Author

Matt Russ has coached and trained athletes around the country and internationally. He currently holds licenses by USAT, USATF, and is an Expert level USAC coach. Matt coaches athletes for CTS, is an Ultrafit Associate, and owner of www.thesportfactory.com his email is sportfacotry@mindspring.com

5 Strategies For Selling Yourself
This is a constant debate. Should you sell your product or
yourself' Of course you should always sell the product. But,
your long term goal .....