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Creating a Compelling Headline for Your Website's Homepage
...... clients and customers that you understand them and the feelings they are experiencing.
Your headline should be clear and to the point. Your reader should understand your message instantly. Do not water down or convolute your message so that the reader has to struggle to find it's meaning. One second of struggle could mean that your visitor is gone to the next site.
Writing attention-grabbing headlines can be challenging as there are many components to consider if they are to be successful.
Places To AdvertiseEvery good Internet business understands the value of conversions versus hits received. Far too often, .....
You might want to do some reading in this area or hire someone to help you create your headline. Your headline can make all the difference in determining whether your website is drawing, as opposed to repelling, potential clients and customers.
' Juliet Austin, 2005
About the Author Juliet Austin is a Marketing Coach, Consultant & Copywriter.
Juliet can be reached at: http://www.julietaustin.com">http://www.julietaustin.com or through her
marketing a private practice blog: http://www.marketingaprivatepractice.com">http://www.marketingaprivatepractice.com
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