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Close More Sales with a Direct Approach
...... his team and his own position.Tell him exactly which of his problems you are there to solve. Let him know that the problems have solutions, and that you can deliver those solutions. But it isn't just about you delivering solutions. You must deliver solutions within his particular constraints. He has price constraints, time constraints and political constraints. Make sure you address each of his needs and before you walk out of the room tell him whether or not you can deliver those solutions within his particular constraints.
You'll find that an opening like this shortens your sales cycles. You will be recognized as a "breath of fresh air". Prospects don't like BS. Give it to them straight. ABOUT THE AUTHOR Chris Ellington gives effective and easy to implement marketing strategies to small business owners and home business entrepreneurs. His Simplified Selling System has been a favorite of salespeople around the world. Get your free marketing strategies at http://www.simplifiedselling.com
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