Beat rising click fraud with articles

Creating A Newsletter And Making Your Website Magnetic

Creating a newsletter is an ideal way to drive repeat traffic to your website but its design, format and implementation need to be .....

Recently there was an interesting article in Newsweek magazine about click fraud.

It seems that what has been the most effective way of advertising online, by far, is now under serious threat. The Newsweek article tells the story of a European entrepreneur who runs a web marketplace for cargo firms. His chief method of attracting customers to his site has been by putting pay-per-click ad links on major search engines. The strategy worked very well and the businessman was expanding rapidly when he suddenly run into problems last summer.

He started noticing that his site was getting an amazingly high number of visitors but there were no corresponding sales to show for it. It did not take him long to trace the problem. Somebody had written some simple software that just kept on clicking on his links. This false traffic was costing him a fortune. The businessman told Newsweek that he estimated that he lost a whooping $50,000 in potential business by the time he hurriedly pulled out his ads.

Click fraud is on the rise even as search engine executives desperately seek solutions. So far nobody seems to know what to do.

Clueless About Network Marketing?
Clueless About Network Marketing'

By Cora L. Foerstner

A year ago, I began .....

And the temptation for fraudsters is high. Using Google's AdSense program, Web site publishers can run the ads posted by Google and share the revenue. So it is possible for these unscrupulous swindlers to find a way to collect revenue from false traffic.

This is yet another reason to opt for articles advertising instead. Apart from the fact that you do not pay for the clicks that end up at your site as a result of an article, good articles that end up enjoying the viral effect of being re-posted at various other sites, will last for years.

Pr And Marketing
5 Things More Important to Internet Buyers Than WHAT You're
Selling - II
Article II of a two-part series
For Article I http://www .....

And click fraud does not work with articles because you do not pay for the traffic. You simply post your useful articles in as many high traffic web sites as you can and then seat back ......