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Add Personality And Stir 3 Times!
'Be who you are and say what you feel, because those who mind don't matter, and those who matter don't mind.' -Dr. Suess.
Oooh, good quote, and it sums up the thrust of this article.
People buy from people that they know, like and trust. How will they get to know you, to like you, to trust you'
Not by putting up a website the same as everyone else's, that's for sure. And not by hiding your light under a bushel either.
One of the paradoxes of the internet is that although it is one of the most
miraculous developments in communication we have ever seen, people are afraid to be themselves.
Most people think that they have to appeal to everyone, that any opinion will alienate potential customers.
Yes, your opinion will indeed alienate some people, but these are not the
Marketing ResearchAffiliates, 3 Things You should Own though You don't Own a Product. Radhika Venkata (c). 1. Your Own web site: =============== ..... people you want to do business with anyway.
Being yourself will attract as many people as you might push away, so the theory just doesn't stand up.
This particularly applies if you publish a newsletter. Let people know what is going on in your life. People will come to know all about your life, which is great, because they will also like you and trust you.
And what will people do if they know, like and trust you' They will believe what you say if you recommend a product, because they have faith in your integrity.
Who do you seek out ......
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