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7 Search Engine Resources You Should Be Using Now
Christian MoralityThe following is a letter I sent to various Christian organizations, none of them responding ..... Ask any business person who's website is at the top of the
search engines if his/her site is making money, and the answer
is almost always "yes".
An example is Glenn Canady, the author of "Gorilla Marketing"
who employed only one of these strategies, and it made him over
#1 Mistake Most Blogs DoCopyright 2005 Rok Hrastnik As much as this might surprise most bloggers, the #1 mistake most blogs are doing is not ..... $1 million dollars.
The fact is, search engines can get you an enormous amount of
traffic, and it's traffic to your sites that's free. However, in
order to ethically and effectively market in the search engines,
you need to use strategies that actually work.
Below are three different ways to effectively, and ethically,
raise your rankings in the search engines. I've included seven
different resources that you can use that will help you
implement these strategies, and do it quickly and easily so that
you can begin to see an increase in your traffic almost
immediately.
1. Optimize your site. To make sure that you are properly
targeting your market, you need to make sure that you are
marketing using the right keywords. This means optimizing your
site to make sure that the keywords you have on your site are
the keywords that your site is actually optimized for.
There are two tools that you can use to help you with search
engine optimization:
a. Search Engine Optimization Fast Start Ebook -
http://www.seoresearchlabs.com/seo-book.php - will teach you
simple and effective techniques for optimmizing your site. This
ebook is now in its 4th edition, is completely up to date, and
is one of the best ebooks I've seen on search engine
optimization.
b. Web CEO - http://www.smallbusinesshowto.com/search.html -
This is a complete search engine optimization suite that offers
10 different tools to help you optimize your site for the search
engines. It offers the most comprehensive, and step by step, set
of instructions I've ever seen with any software package.
According to the instructions, you can get started in one hour.
The free version of this software will work for most, and it
also includes a $97 search engine optimization course as part of
the package.
2. Develop a linking strategy. One factor that influences how
well you are ranked in the search engines is linking. The more
inbound links that you have pointing to your site, the higher
you will be ranked in the search engines.
For each link that you have pointing back to you, that's another
opportunity for your potential customer to find you. With
credibility being such a big problem on the internet, to have
someone recommend you increases your chance of making the sale.
To help you develop an effective strategy, I recommend that you
read "Linking Matters" - http://www.linkingmatters.com/. This
ebook shows you how to develop an effective linking strategy for
your site, and do it very quickly.
3. Develop a content strategy. The truth is, "Content is King".
Most people online are looking for information. The more
information that you provide for your customers, and the more
valuable it is, the more likely you will make the sale.
Below are three different ways to develop content for your site.
The first and most effective strategy are articles.
Articles actually work for you in several ways.
a. Brands you as an expert so that customers come to you. b.
Provides valuable content to your potential customers. c. Builds
a relationship between you and your potential customers. d.
Creates a viral marketing strategy for your site. e. Builds a
linking strategy for you every time a webmaster publishes one of
your articles.
No other strategy that I have employed has brought me more
business than this one.
To find ......
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