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3 Steps to Creating Your Own Ezine to Increase Web Site Traffic
...... up for your ezine.
- Make sure you have a subscribers box on every page of your web site.
- Give away a free e-book or mini-course to encourage people to subscribe. People like free stuff!
- Write articles on topics that are relevant to your ezine. Distribute them to article directories, announcement lists, and to other ezine publishers promoting your ezine. Make sure to put a link in the resource box to your auto-responder.
- Utilize Joint Ventures with other ezine publishers to grow your list. You could do Adswaps with them or even ad their ezine to your subscriber's thank you page in return for adding yours to their thank you page.
- Use Pay per Click advertising to urge people to subscribe.
These are some basic, but very powerful ideas to rapidly grow your subscriber's list. I can guarantee you that if you implement these tactics you will see your subscribers grow by leaps and bounds.
Let's go to the last step.
Step 3 - Promote Your Ezine.
In order to have an ezine that is an effective marketing tool you need to promote it. People have to know that the ezine exists! Follow these tips and they will not only know that it exists, but you will have a monster on your hands.
- Submit your ezine to ezine directories and announcement lists. I have listed a few below for you to utilize:
- Ezine Directories:
1. Directory of Ezines:
http://www.directoryofezines.com
2. Ezine-Universe:
http://www.new-list.com
3. The Ezine Directory:
http://www.ezine-dir.com
- Ezine Announcement Lists:
1. 100 Sightings:
http://groups.yahoo.com/group/100sightings/
2. 1_List_Advertising:
http://groups.yahoo.com/group/1_List_Advertising/
3. A Announcer:
http://groups.yahoo.com/group/aannouncer/
- Create a web site specifically to host your ezine. Use this web site to promote your ezine, store your archived copies of previous issues, and to gain new subscribers.
- Write articles promoting your ezine and submit them across the internet. Send them to other ezine publishers for submission into their ezine. Make sure you have a link to your auto-responder in your resource box.
- Pursue Joint Ventures with other ezine publishers that will be of benefit to you and your ezine.
By using these 3 steps you can and will develop and distribute a successful ezine. Most ezines never gain the popularity that their publisher hopes for. The reason for this is that they lack quality content in their ezine and never fully promote it.
Keep these 3 key factors in mind and you will have a prosperous and profitable ezine:
1. Stay Niche driven.
2. Grow your list with high quality subscribers.
3. Promote, promote, promote.
Thanks for reading and good luck in your ezine publishing endeavors.
About the Author Mark Williams can help you http://www.onlinemarketingreviews.com
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