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10 Things to Consider Before You Do a Trade Show
FeminismFeminism is the belief that a person's character cannot be judged on their gender, that we all deserve a right to consideration regardless ..... ...... 'elevator' speech ready. Many people only visit for a minute or two and you need to be able to describe what you do and sell, or the particular product you're promoting, very rapidly.
8.Decide your goals.
Just to experience your first trade show and learn from it' Capture names and addresses' Close 3 sales' Just meeting people'
9.Have some way to capture names, addresses and emails.
Most of the literature people pick up at booths (or anywhere else) is discarded shortly thereafter. You can have a giveaway where they drop their business card in a fish bowl, or a sign-up sheet for a free gift.
10.After the show, do your follow-up.
Make the phone calls, get the names on your subscription list. Analyze whether the results were worth the time and money spent on the trade show, keeping in mind residual effects from the exposure.
About the Author Susan Dunn, coach and marketing consultant, http://www.webstrategies.cc , author of 'The Secret to Getting to Present on a Cruise' ( http://www.webstrategies.cc/acruise.html ). Marketing for entrepreneurs and coaches. Ebook writing and Internet launch, writing and submitting articles, strategies to make your business grow, search engine placement, keytags. I have a 6 google ranking without spending a cent. Mailto:sdunn@susandunn.cc for information.
Back To Basics In SEOThere has been a lot of talk about Google and MSN's new algorithms and Yahoo's search engine .....
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