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10 Ezine Advertising Strategies For Starters
Marketing CustomersE-commerce is expanding at a time when our nation has slipped into an economic recession. Like any business, it is about getting ..... ...... it yourself or ask a copywriter to rewrite it.
How to make your Ad Copy bring in GREAT results'
- write an eye-catching headline or no one will read your WHOLE ad copy;
- use powerful / action words in your headline &'ad copy like 'INSTANT', 'FREE', 'GET', 'CASH', 'UNLIMITED', 'TURN', 'BOOST', 'CREATE', etc.
- write your ad copy to promote a FREE offer like a FREE course by e-mail, a FREE ebook or a FREE sample of a product.
7. Don't want to track your Ad'
Why not' How will you know that the ezine you advertised in is profitable or not'
Most advertisers don't track their ads. Just look in other ezines and you'll see their regular Web Site link, no tracking URL available.
A tracking URL will show you how many clicks your ad receives and how many sales it makes from those clicks.
http://www.probiztrack.com
8. Don't want to use autoresponders in your Ad Copy'
Autoresponders are one of the SMARTEST internet marketing tools simply because they allow you to follow-up with your leads and send out more promotional offers automatically. You only write your messages once and then put them on the autoresponder sequences to be delivered at pre-determined intervals like 1, 2 or more days. You can even use autoresponders to build your own mailing lists of leads and customers.
Instead of sending prospects to your main Web Site page, direct them to a Web Page where they can GET a FREE course by e-mail. Use this course to educate them and build a relationship with them, gain their trust.
9. Want to play with 'SPAM''
Don't do it if you are SMART. Search on your favorite search engine for "spam laws + email marketing" and you'll get a picture of what 'SPAM' is and how you can protect yourself!
Make sure you read about the CAN-Spam law if you want to know how to legally send commercial emails.
Also, don't forget about the FTC laws on e-mail marketing!
10. What ads are 'BEST''
If you want to sell something directly from your ad, try Solo Mailings (one e-mail sent to all subscribers with no other ads in competition!)
If you want to TEST your ad or want to promote a FREE offer, try Classified, Top Sponsor or Bottom Ads.
They are much cheaper than Solos and could bring 'POOR' results.
If you invest in Solo Ads, make sure your ad copy is short and to the point, don't bore your prospect with long ad copy.
About the Author Diane C. Hughes * ProBizTips.com
FREE Report: Amazingly Simple (Yet Super Powerful)
Ways To Skyrocket Your Sales And Build Your Business
Into A Tower of Profits! ==>> http://madmarketer.com/diane
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