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10 'Psychological Triggers' To Get Your Prospects To Click
Marketing CommunicationsThe descriptions search engines offer when displaying search results are generally retrieved from two sources: a) the displayed page's ..... ...... give
people proof they aren't wasting their time clicking
on your banner ad. The testimonial should include
enough information so they understand the offer. It
would be better if the testimonial implicitly answered
an 'objection'.
7. You could have a famous and respectable person
on your banner ad representing your product, web
site or service. People will click because they'll
trust them over you. It's the power of the 'celebrity'
and 'law of association' at work.
8. Use a strong guarantee on your banner ad. You
could include the guarantee as a headline for your
offer. It could read double or triple your money back
guarantee, lifetime your money back guarantee, etc.
Photo Royalty FreeAt Stock Photos site, or Gallery photo royalty free you can license and download ..... 9. Inform people about the major benefits of your
product, website or service on your banner ad. It
could be benefits like make money, lose weight,
increase energy, save money, save time, etc. Remember,
you don't buy a drill. You buy the hole that the drill
can produce.
10. Tell people to click on your banner ad. Newbies
to the internet may not even know they can click on
banners. Just having the phrase "click here" on your
banner will increase your clickthroughs. People need
to be told WHAT to do. As you're reading this, you
might think that this conflicts with tip #5, but both
have been known to produce results. What you need to
do, is to use a scientific approach and 'test' both
Strategy And MarketingAsk any business person who's website is at the top of the search engines if his/her site is making money, and the answer is ..... approaches to see which one produces the highest click
throughs in your campaign.
Apply these Psychological Triggers to your banner ad
campaign today and get a hold of that extra edge over
your competitors.
About the Author Crispian Lye woke up one morning and decided to quit
his lucrative job as a creative head with a Multi
National Corporation in search of freedom. He now
makes a fortune from home working a couple of hours in
his boxers and has helped many others make a graceful
exit from the rat-race. Get your FREE exit strategy at:
==> http://www.OpportunityWatchdog.com
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